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September 06.2025

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Discover the Delicious Dr Pepper BBQ Patty Melt at DQ in Texas

Close-up of Dr Pepper BBQ Patty Melt with toppings.

New Taste Sensation in Texas: Dr Pepper BBQ Patty Melt

For Texans, culinary innovation is often synonymous with bold flavors and local heritage. Dairy Queen (DQ) restaurants in Texas are tapping into this spirit with the introduction of the new Dr Pepper® BBQ Patty Melt. Launched on September 1 and available for a limited time through mid-October, this patty melt is designed to tantalize the taste buds while celebrating two beloved Texas icons: DQ and Dr Pepper.

A Bold Flavor Profile

At the heart of the Dr Pepper BBQ Patty Melt is the standout Dr Pepper BBQ sauce—a perfect marriage of sweetness and tang that reflects the eccentric, rich history of the soda. The sandwich itself is constructed on buttery Texas toast and features a hearty pure-beef patty enveloped in American cheese, topped with crispy bacon, golden onion rings, and a zesty jalapeño relish. This blend of textures and flavors makes it a fulfilling choice for any meal.

Pairing Perfection: A Sweet and Savory Duo

Alongside the new patty melt, guests are encouraged to enjoy the September Blizzard of the Month: the OREO® Reese’s Blizzard Treat. This pairing enhances the dining experience, combining sweet elements like OREO cookie pieces and Reese's® Peanut Butter Cups with the savory satisfaction of the patty melt.

Community Legacy and Engagement

For more than 75 years, DQ has served as a cozy gathering space for communities across Texas. Lou Romanus, CEO of the Texas Dairy Queen Operators’ Council, emphasizes that this new dish honors the legacy of DQ while also delivering what Texans love. The introduction of unique flavor profiles demonstrates DQ's ongoing commitment to culinary creativity while ensuring that patrons leave satisfied and eager for their next visit.

Take Your Taste Buds on a Texas Journey

Dive into the delightful world of flavors with the new Dr Pepper BBQ Patty Melt and the September Blizzard of the Month at your nearest DQ restaurant. These limited-time offerings promise to deliver unforgettable taste experiences while making lasting memories with family and friends.

Explore, Enjoy, and Share!

Don’t miss out on this limited-time culinary experience. Visit your local DQ and savor the bold flavors of Texas today!

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